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Our “Planet�� rating evaluates brands based on the environmental policies in their supply chains, from carbon emissions and wastewater to business models and product circularity. Here we rate Not Basics “It's a Start��. These are a few factors influencing its score:

• It uses a medium proportion of lower-impact materials, however it does not publish an aggregate breakdown of materials used
• It uses lower impact materials, but there’s no evidence it’s taking further action to reduce its energy use or greenhouse gas emissions.
• There’s no evidence it takes action to minimise its packaging, which is a driver of plastic waste.
• To minimise the industry's waste, it reuses textile waste from other companies.

Workers�� rights are central to our “People�� rating, which assess brands�� policies and practices on everything from child labour to living wages and gender equality. Here we rate Not Basics “It's a Start��. These are a few factors influencing its score:

• Much of its final stage is located in low risk countries or certified facilities, however it does not publish an aggregate breakdown of suppliers
• There’s no evidence it has a Code of Conduct.
• It traces most of its supply chain.
• There’s no evidence it ensures workers are paid living wages in its supply chain.

Brands�� animal welfare policies and, where applicable, how well they trace their animal-derived products are the focus of our “Animals�� rating. Here we rate Not Basics “Good��. It doesn’t appear to use animal-derived materials but doesn’t claim to be a vegan brand.

Based on all publicly available information we’ve reviewed, we rate Not Basics “Good�� overall.